CRM Blog


CRM and Social Media – Relevant or just Buzz?

February 21st, 2011 by

7 Social CRM Companies to Watch

The Social Media buzz began in 2009 and then became generally accepted in 2010. Now in 2011, every CRM wants to make sure that their solution provides top-quality Social Media integration. Microsoft CRM’s new Outlook 2010 has built in Social Media integration, and SugarCRM has Twitter and Linked-in widgets built into the graphical user interface. Even ACT has a web-based tab directly within their User Interface.

In his excellent article, Paul Greenberg, of ZDNet, compiles a list of top Social CRMs.

Click here to read the entire article: http://www.zdnet.com/blog/crm/the-crm-watchlist-part-iv-the-social-mainstream/2480

1.       Lithium. This B2C focuses platform made great strides in 2010. These include the addition of Scout Labs as well as being awared a leadership position in Gartners Social CRM Magic Quadrant. Their new Social Customer Suite will integrate with CRM services and applications.

2.       Jive. Greenberg comments that 2010 was a year of unclairty for them. Yet they are still major players in this arena. Version SBS 4.5 is now mobile-ready, including excellent widgets that provide analytics in a nicely designed GUI.

3.       Radian6. Greenberg considers Radian6 to be the market maker – “the company that proved the value of social media monitoring tools in the marketplace.” Their big move was to integrate with Salesforce.com and are planning on other such integrations.

4.       Attensity. Key to this selection is the sophistication of their VOC (Voice of the Customer) platform and analytics engine as well as the mobile technology – including the ability to report feeback on the Applie and Android platforms.

5.       Kickapps. Greenberg’s take is that this is a flat out SOLID company. Thei platform is extremely well designed and stable. And their applications that sit on top of these platforms are also top-notch.

6.       Nimble. Nimble was created by the original designer of Goldmine. Although this product is still in its infancy, the future looks extremely promising.

7.   INgage Networks. Previously known as Neighborhood America, INgage Networks has truly evolved as a social networking platform. Their current clientele includes Microsoft CRM – whose integration they have completed masterfully.

Free CRM TCO (Total Cost of Ownership) Calculator ToolFree TCO Calculator for CRM Projects

Click here to access and download our Free CRM TCO Calculator Tool.

With this tool, you will be able to identify the key TCO line items that are relevant for any CRM implementation. We have also included data for comparing CRM software systems such as Microsoft CRM, Salesforce.com, SugarCRM, Sage CRM, Sage SalesLogix and more. You will be able to view the 3 Year and 5 Year Total Cost of Ownership for both SaaS (Online/On-Demand) and Licensed (On-premise) pricing models.

TCO line items include:

  1. Annual License/User price
  2. Support
  3. Hardware (incl. Server and Users)
  4. Implementation
  5. Staff
  6. Network
  7. Mobile
  8. and much more.

Free Excel CRM Comparison Tool - Comparing 10 of the Top CRM SolutionsFree Excel Tool to Compare CRM Systems

Click here to access and download our Free Excel CRM Comparison Tool.

With this tool, you will be able to identify the key similarilites and differences between 9 of the top CRM systems, including Microsoft Dynamics CRM, Sage SalesLogix, GoldMine, Sage ACT!, Pivotal and more.

Comparison Topics include:

  1. Key CRM Features
  2. Pricing (Licensing, etc..)
  3. Available Modules (e.g. SFA, Marketing, Service, etc)
  4. Feature Details (Sync, Call Center, Quoting, E-commerce, Lead Management, Security, Workflow, and much more.
  5. Hardware and Network support (Microsoft, Linux, etc…)
  6. Industry/NAICS

Microsoft CRM 2011 Review Webinars

Join us for our webinar series as we explore the points outlined below – and hope to provide you valuable insight about this top-rated CRM solution. We hope that our comparison with Salesforce.com will help you on in your CRM evaluation.

Recorded Microsoft Dynamics CRM 2011 Webinars registration

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SugarCRM 6 integrates with just about everything you need

December 19th, 2010 by

What is CRM Software for, and why does everyone keep saying SugarCRM is flexible? To understand how Sugar fulfills the CRM definition question, read on:

Sugar Cloud Connectors
Sugar easily connects with Linked In, Hoovers, InsideView and JigSaw - directly into Sugar 6. 

SugarCRM 6 integration with FaceBook Twitter Linked In Social Media

Social Media
Sugar also integrates easily with Twitter and FaceBook. Need to check out a customer on Twitter before cold-calling? No worries! This is probably the best you’ve seen! 

Quotes and Proposals
Do you need professional quotes? seProposals is a simple to use and customizable proposal software that integrates very well with Sugar 6. The result is a branded PDF document that will help you focus on sales rather than pepping up your MS Word quotes. 

Content Management
With Box.net’s Cloud Content Management, you can access, share, manage and collaborate on your business content with SugarCRM 6 – from product literature all the way to contracts. From demo videos to training presentations

Telephony
Do you need to set up your team for easy inbound and outbound phone calls? No worries!  Liz is a full featured Asterisk plug-in for SugarCRM 5 and higher. It will handle both incoming and outgoing calls. Need to manage multiple incoming calls, transfer calls and log histories for your calls? No worries! 

ERP and HR Integration
Need to track expenses, inventory, MPM (multi project management), produts, sequences, resources, Human Resources? With ERP Business Suite, you are empowered to integrate all of these features into SugarCRM.

Do you have questions on how the top online CRM systems compare? Do you need more info on the web based SalesLogix 7 cloud and how the support plan influences the price model?  Do you have questions regarding how Microsoft Dynamics CRM differs from SugarCRM? We would love to clarify the strengths of these two excellent web CRM software systems. If you need a Microsoft CRM 5.0 demo or review regarding CRM costs and the TCO, please don’t hesitate to call us! If you simply need SugarCRM 6 or Microsoft CRM 5 training, we would love to assist you.

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ACT! 2011 and Social CRM-A New Whitepaper

December 8th, 2010 by

ACT! 2011 Premium - Integration with Social Media and Marketing Tools

Sage ACT Social Media

So how’s your Social CRM strategy? If you are like most businesses, you don’t have a real strategy yet. You might have a Facebook page or even a Twitter account. You might even be linked with a couple of people at LinkedIn.

But what’s your strategy? Well ACT! 2011 is here to help you.

Read the >>Social CRM White Paper <<

…and find out how ACT integrates with Social CRM so that you can get the most out of web 2.0.

Sage ACT and Twitter, Linked In or Facebook

Here are the highlights of the Whitepaper:

  1. Using Social Media to engage with your customers. Your customers are using, so you need to figure it out. There are cost effective ways to reach customers via social media. Understand how customers are changing how they gain trust and insight about your business.
  2. Benefits of Integrating Social Media with ACT! 2010 and ACT! 2011. Use ACT to prospect and find new customers. Builde better relationships. Gain business efficiency through social media tools.

We hope this whitepaper whets your appetite to dig into ACT even deeper. For more information on how to get started in Social CRM, check out our recent blog where we give away our own secrets!

If you need more information or assistance with ACT, please let us know. We’d love to help you.

Microsoft Dynamics CRM 2011 Evaluation

Microsoft Dynamics CRM 2011 - Free Analysis PDFClick here to access and download our Free Microsoft Dynamics CRM 2011 Analysis.

Topics addressed include:

  1. Salesforce.com vs Microsoft CRM
  2. Pros and Cons of SaaS vs On-premise CRM
  3. Crucial User Adoption Factors
  4. Total Cost of Ownership of Microsoft CRM

Free SugarCRM 6 Assessment PDF

Sugar CRM 6 - Free CRM Assessment PDFClick here to access and download our Free Sugar CRM 6 Evaluation PDF.

With this document, you will be able to identify the key enhancements within Sugar CRM.

Topics addressed include:

  1. Calculated Fields
  2. Favorites and Favorites Dashlet
  3. Twitter and Social Media integration
  4. Reporting (filtering, scheduling)
  5. User interface improvements (there are many!)
  6. Sugar Mobile 1.0 details
  7. and much more.

Free ACT! 2011 Evaluation and Feature Review

Sage ACT! Premium 2011 - Free Feature Review and Assessment PDFClick here to access and download our Free Sage ACT! 2011 Feature Evaluation and Review.

With this document, you will be able to identify the key improvements within ACT! 2011 as well as ACT! 2010.

Items addressed include:

  1. User interface enhancements
  2. Social Media
  3. E-Marketing, Mail-Merge and Online Surveys
  4. Sales Opportunity redesign
  5. Flexible Reporting, Dashboard and OLEDB interface
  6. Advanced Outlook Integration and Invitations
  7. Advanced Outlook Sync for Contacts and Calendar
  8. Simplified Importing design
  9. Smart Tasks (Workflow)
  10. Advanced Lead Management and Importing
  11. Administrative improvements
  12. and much more.

Nationwide CRM and ACT Consulting and Training

With locations throughout the United States, Accent Gold Solutions is able to provide CRM training, consulting and implementation service whereever you are. Please contact us to find out the best way to get your CRM project underway. Remember, step 1 is to figure out what your business requirements are, and step 2 is to select the proper CRM system for your individual needs.

Being certified in various CRM systems such as Microsoft Dynamics CRM, Sage SalesLogix CRM, Sage ACT!, SAP CRM and more, we are confident we can advise you as to the proper CRM software to fit your business.

CRM Training - Microsoft Dynamics 2011, ACT, Sugar, Saleslogix, Salesforce, Goldmine

Whether you are in Tampa, Florida or Albuquerque, New Mexico, we can get your CRM solution designed, implemented and trained so that your users will love it and use it. We define our success by your CRM adoption rate. So call us to get started!

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3 Reasons why Sugar 6 is Easy and Simple

October 20th, 2010 by

Simple and Easy CRM

Does CRM have to look like this?

What’s the secret regarding CRM products? Users in the worldwide marketplace are becoming more comfortable with modern productivity tools (i.e. Google, Amazon, Twitter), most CRM tools are stuck in the 20th century. Bottom line, CRM innovation has remained stagnant.

Until now.

CRM User Adoption

The world of CRM usability is being redefined – and Sugar 6 is changing the game. No longer is the user compelled to combine the world of (a) spreadsheets (b) email and (c) complicated and antiquated CRM tools.

Sugar 6 is:

  1. Intuitive. Simply put, it is easy to use!
  2. Flexible. It is easy to change – to match your business processes.
  3. Open. It is easy to integrate. The Open Source architecture allows for unmatched integration possibilities.

 

Web Based CRM Software

Sugar 6 allows you to truly manage your business rlationships, increase your marketing effectiveness, optimize lead generation, measure and grow sales revenues, and better support existing customers.

Sugar 6 delivers a Web Experience that users are familiar with. If you feel comfortable with Facebook, LinkedIn or Google Docs, then you will love your SugarCRM experience.

Do you need a review of Sugar as an ondemand web based CRM software (windows CRM application vs web CRM software)? Do you have questions regarding the pricing model (Licenses, Software as a Service SAAS CRM) and feature differences between the free/community edition and the  paid (professional, enterprise) editions? Are you interested in a SugarCRM upgrade or in need of a download to install SugarCRM 6? No worries! Just give us a call! We’ll help you understand just how powerful this web based online customer management tool can be as a hosted sales CRM – especially in an Open Source or Call Center software environment.

Do you need a live demo of how SugarCRM as an online CRM compares to SageSalesLogix (Cloud) CRM, vTiger (Open Source CRM) or Salesforce (on Demand CRM) - or the differences to online MS CRM? Are you concerned with understanding free web CRM Software and your options? Do you have questions regarding how the world of web CRM, hosted CRM  and cloud CRM in a local CRM environment? Do you need clarity regarding CRM lead generation services or CRM  support (incl. CRM Help) plans? No worries! Just contact us!

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SugarCRM 6 is available on July 13th

July 12th, 2010 by

SugarCRM 6.0 will be available on July 13th! If you haven’t seen it yet, contact us for a demo!

Sugar 6 has a simple approach. Everything revolves around the following 3 keys:

  1. Flexible - Easy to customize and deploy anywhere
  2. Intuitive - Works how people are using other social web 2.0 applications
  3. Open - Low price and low risk and without limits 

Stay tuned for more details…

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