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CRM Modules for Customer Retention
Studies show that it is eight to twenty times more costly to establish a new customer rather than develop (or cross sell to) an existing customer.
According to Jim Novo's book Drilling Down, one of the most important reports you can create is a "Recency Trip Wire". There are a number of useful fields built right into most CRM systems that can be used to measure how recent your last contact was with a client – fields such as Last Meeting, Last Call and Opportunity Closed Date.
Other solutions include Campaigns to reactivate previous clients or to reestablish contact with aging clients.
Our Customer Retention Module is easily implemented in each of the following CRM software solutions:
- Sage ACT!
- Microsoft Dynamics CRM
- SugarCRM
- Sage SalesLogix
“Thanks to Accent Gold, we have been able to identify and reestablish our relationship with hundreds of clients.”
Please Contact Us or call us at 888-774-4653 if you have any questions or concerns.
